Misfit Flash & Shine   Origin - United States of America

Misfit is an American consumer Electronics company founded in 14 October 2011 by Sonny Vu, Sridhar Iyengar and John Sculley, owned by Fossil Group. Misfit activity trackers specializes in wearable technology that utilizes sensors and home automation products. Misfit's wearable activity trackers are unique in design, and count sleep, calories, and basic steps that can be synced to a mobile app on a compatible smartphone. Misfit flash finds its unique position as the futurist in the family. Innovation, imagination, possibility, the next frontier, and even the unknown belong to this brand.