This Philips Essential Care dryer gives you the power and care you need and it is designed for quiet drying with a 20% sound improvement. Give your hair an instant care with ionic conditioning. Charged negative ions eliminate static, condition the hair and smooth down the hair cuticles to intensify the hair's shine and glossiness. The result is smooth and frizz-free hair that shines beautifully. A must-have professional setting, the Cool Shot provides a burst of cold air. Use after styling to set and finish your style. This hairdryer offers 3 pre-selected speed/heat combinations to make it quick and easy to achieve the perfect style. A rubberized hook can be found on the base of the handle. Use to store easily at home or if staying at a hotel. This hairdryer has foldable handle, making it easy to pack, store and take with you anywhere you go.